GIANT LEAP FORWARD
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Monthly Archives: April 2009
Who has time to twitter?
Ironic isn’t it? Small talk is being beaten in 140 characters or less, but as that famous French writer (who no one can remember) said: “Sorry to send you such a long letter, I didn’t have time to write you a short one” Continue reading
Posted in New media
Tagged News, newspapers, social marketing, twitter, woman bitten on bum by polar bear
1 Comment
The James Squire Story….
When Chuck Hahn asked, “Why should I give my beer account to an agency run by a woman?” I replied, “Men have been making tampon ads for years.” Continue reading
Posted in Brand Building
Tagged advertising, beer, brand, chuck hahn, giant leap, james squire, malt shovel brewery, packaging
1 Comment
The shot that kills the paparazzi.
I love Twitter, I follow people I admire but don’t know, I follow people I know and admire who have interesting things to say and know who to follow and I follow them Continue reading
Posted in New media
Tagged ashto, Creativity, demi moore, ideas, New media, social media, twitter
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Advertising on special
A big idea inspires, excites and challenges, in a world where there are more and more opportunities for the smaller players to break into market space, there are acres and acres of consumers mind space to be tapped. Continue reading
Posted in history, Latest News, New media
Tagged advertising, brand, budget, Creativity, New media
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Most recent press
Vive magazine article written about Jane Evans and Giant Leap Continue reading
Posted in Latest News
Tagged advertising, Brand Building, campaigns, giant leap, guide dogs, james squire, jane evans, media, vive
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